Z-Turf Equipment, Beatrice, Nebraska, launched its online parts site, making it easier for customers to purchase parts and accessories from the company’s line of professional turf care equipment.

The online parts site complements the brand’s 700-plus dealers across North America, says Jonathan Guarneri, Z Turf Equipment product manager. It gives lawn care professionals a new option for purchasing Z Turf Equipment OEM replacement parts and accessories.

“As more and more customers look to the convenience of ordering online, we want to make it as easy as possible for them to purchase genuine parts and accessories for their Z Turf Equipment and older Z-Spray machines,” Guarneri says. “With so many online outlets offering non-OEM parts that can compromise the performance and durability of their machines, there is a distinct need for a true OEM parts solution. Now, customers can be confident that they’ll receive the authentic quality and unmatched performance genuine Z Turf Equipment parts deliver.”

The site offers a search functionality which enables customers to use model and serial numbers to access exact machine diagrams for current Z Turf Equipment models, or earlier Z-Spray and Z-Plug models.