July 2 2021 08:28 AM

Annual July initiative promotes the benefits of efficient irrigation.

Smart Irrigation Month, a campaign that runs throughout July to promote the benefits of smart and efficient irrigation, began July 1. The effort was launched by the Irrigation Association, Fairfax, Virginia. This year’s Smart Irrigation Month theme is “Smart Irrigation. Sustainable Solutions,” and focuses on how irrigation professionals support society.

The campaign officially starts July 6, Technology Tuesday, when those involved in the industry wear blue to show support and share photos on social media. The recipients of the annual IA Awards will be announced on Technology Tuesday.

The IA provides numerous resources for download on its website for companies and individuals to use to participate in this annual initiative, including customizable templates graphics for social media, infographics with smart irrigation tips, public service announcement scripts and press release templates.

For more information, go to www.smartirrigationmonth.org.