Smart Irrigation Month kicks off

By edited by Sarah Bunyea

The Irrigation Association begins its July campaign to promote efficient irrigation.


Smart Irrigation Month is a month-long campaign by the Irrigation Association, Fairfax, Virginia, dedicated to celebrating and promoting the benefits of smart, efficient irrigation. The campaign officially begins on July 9 – Technology Tuesday. Highlight your commitment to efficient irrigation by showing your support for Smart Irrigation Month.

Here are a few ways to get started:

Wear blue on Technology Tuesday

Join with your colleagues in the irrigation industry to wear blue on Tuesday, July 9. Technology Tuesday is the official kickoff of Smart Irrigation Month and a key day to show your support.

Show your “smart irrigation in action”

Participate in the IA’s video contest by posting a short video showing “smart irrigation in action.” Winners can choose between a $200 Visa gift card or a free full registration to the Irrigation Show and Education Week. Go to www.smartirrigationmonth.org for contest details.

Spread the word on social media

Post photos of you and your colleagues wearing blue on Technology Tuesday. Share your story and the reasons why you support efficient irrigation. Use the IA’s custom social media graphics and cover photos to support the campaign.

Get the message out over the radio waves

Ask your local radio station to play a public service announcement on the importance of efficient irrigation technologies and practices. Take advantage of the IA’s PSA script and prerecorded messages.

Craft a message for your audience

Submit an ag- or landscape-focused article on the benefits of smart, efficient irrigation to your favorite blog or e-newsletter. Send a letter to the editor to engage with your local news media. Use the IA’s templates to help craft your own message.

For more information, including Smart Irrigation Month resources, please visit www.smartirrigationmonth.org.